Making Health Force's Invisible AI Tangible for Europe's Most Skeptical Hospital Buyers
Art Direction
Web Design
Web Development
(Sept 2026)
About Health Force
The Challenge
The Solution
One idea: human healthcare meets intelligent infrastructure. Real clinical photography with live agent UI on top, a restrained enterprise palette, and a page for every buyer.
Design Direction
One Page Per Buyer
Hospital buying committees don't share pain points. Platform for operators, plus dedicated Revenue, Quality and Clinical Trials pages, each opening with that department's own problem.
Proof, Not Decoration
Every overlay card shows an agent doing a specific job. The photography was composed around the UI from the start, so the product looks like it's operating inside the hospital, not pasted on top.
The Black Box
The hardest problem: making an invisible product tangible. Our answer is a metallic monolith that plugs into a hospital's systems like a puzzle piece. Departments flow in one side, finished submissions come out the other.
Motion Without the Cost
The cube was generated and animated with an AI-assisted pipeline, then scroll-scrubbed frame by frame in GSAP. The line diagram draws itself at runtime. Custom motion at template-build speed.
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The Result
A brand and website that finally match the sophistication of the product.
The new site went live the day Health Force announced its €4.2M Series A, ready to carry the next stage of growth into Europe's enterprise hospital market.
“Working with Nexus was great. We gave creative freedom and received top-tier execution. Iterations on any feedback were implemented quickly, and the whole process was super well structured and efficient.”
